Faiza Yousuf

Kaymu.pk, Pakistan’s largest online marketplace, celebrated its third birthday with social media influencers at a local hotel in Karachi.


Imtiaz Noor, Head of Marketing, Kaymu Asia and Mariya Dada, PR Manager, Kaymu.pk hosted the event.  They informed the guests about the website update and redesign, week-long anniversary sales and giveaways every day for buyers in the birthday week Feb 22-Feb 29, 2016 as part of the birthday celebrations. Imtiaz Noor explained that the new website design promises enhanced user experience, allowing complete communication between buyers and sellers.
Influencers including Norbert Almeida, Sabir (Moochar), Faiza Yousuf, Sarah Rahman (Rickshaw Raani), Ayesha Rashid as well as representatives from Karachinow, Awamiweb and The Lobby Crowd were present at the occasion.
I think with the launch of a brand new website with better user experience, Kaymu.pk is on the right track towards becoming the leading ecommerce website in Pakistan. We had a discussion with I…

Monro Studio Launches Campaign to Highlight Everyday Women Heroes‏. 


[Karachi, 24th February 2016]:MStudio, an upcoming fashion brand for women, vows to liberate mind-sets and have a social impact on the current market of the country. In light of this vision, they have launched their campaign #InThePinkRoom, which highlights extraordinary women who we come across on a daily basis.


“The concept of ‘In the Pink Room’ is all about recognizing the not so average woman, who fights on a daily basis against social and cultural norms to achieve what she wants. We wanted to give them a virtual space where their struggle could be celebrated”, said Daiyaan Alam, CEO of MStudio.


In the first phase of the campaign, Monro Studio has highlighted the achievements of a few women they have identified as strong, ambitious and resilient.


“We don’t just want to highlight the Oscar winners and the physicists and the mountaineers. They are, no doubt, a source of immense pride to us on an international level. Bu…