5 Must-have Plugins for Creating an Effective Sales Funnel!

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Solopreneurs are self-directed and highly motivated individuals who are quick and precise with getting things done. For running a sustainable business, solopreneurs need to create an effective sales funnel to make sure that they keep getting good leads and are able to convert them into paying clients.

The first step of creating a sales funnel is to have an online presence. It doesn’t matter what you do (baking, designing, writing, consulting, teaching, etc.), your prospects should be able to find you online and connect with you. Social media is an excellent way to do that but having a well thought out website is a better way of introducing yourself and your work to your potential customers.

Creating a responsive and dynamic website isn’t rocket science. You can do that using WordPress, which is one of the most popular and effective open-source CMS framework. You can buy or use an appropriate free theme and most of the work requires almost no programming skills. But having a website is not enough, you will need persuasive content, excellent visual aid and a handful of excellent WordPress plugins that can help you in establishing an effective Sales funnel. 

First thing first, you need to have a Search Engine Optimized website and Yoast SEO is just the right plugin to do that for you. The plugin has an extensive list of features and can take care of all your on-page SEO needs. You can add Meta data (titles, descriptions, keywords) to your pages and posts, set up a sitemap and also ping search engines whenever you add new posts/pages to your website. 

It’s an open source plugin, so you can install and use it for free and if you like it, don’t hesitate to donate to the team!

For taking informed decisions, you need analytics and Monster Insights can do this job well. It can help in understanding the traffic on your website, visitor behavior and also some insights into what is and isn’t working. You can connect your website with Google Analytics and the features include popular post tracking, download tracking, ads tracking and real time stats.

The plugin has three different price points for basic, plus and pro packages, starting from $29.

For creating a sales funnel, we need data from our customer, not just in the form of analytics, but real data provided by the visitors on your website. Pie Register can help you in creating custom registration forms, which can signup the visitors to your website, in return, you can offer them exclusive content (blogs, vlogs, ebooks) or give them some sort of discount on your products and services. This data volunteered by your website visitors can help you in gauging their interest in what you have to offer and you can further enhance your chances by running effective email marketing campaigns (this plugin can do this too). You can import/export your database and even integrate a payment gateway (in case, you have a subscription base model).

Pie Register has a community version available but in case you need more features, you can buy the professional version, only for $39.99. 

You need social media to spread the word and this plugin is going to do just that. You can create custom social media buttons for your website and it supports more than 45 social media networks including mobile messengers like WhatsApp. The plugin is going to drive more traffic to your website and can help you in building an online following. The social metrics helps in seeing data and identifying patterns, you can also run A/B tests to see which buttons are more favorable by your website visitors. 

Easy Social Share is available only for $19 and you can get extended support for 12 months in an additional $5.6.

For attracting better clientele, you will need a kickass portfolio and for that Envira Gallery is the perfect plugin. You can create responsive photo & video galleries on your website and showcase your work. The plugin is mobile ready, search engine friendly and is really optimized for shorter page load time. The plugin offers templates as well as customized gallery designs and you can set it up in minutes.

The basic version is available for $29.

Other than the above, you will find plenty of plugins for CRMs, appointment booking, drip campaigns, security and backups for your website and you can use the ones that are relevant to your business. 

I do hope that this list is going to help you in setting up a high-converting sales funnel and you will be able to find and score excellent contracts.

Do you have any favorite plugins? Tweet at me

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